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brainwashing

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brainwash

Main Entry:: brain·wash·ing
Pronunciation:: \ˈbrān-ˌwȯ-shiŋ, -ˌwä-\
Function:: noun
Etymology:: translation of Chinese (Beijing) xǐnǎo
Date:: 1950

1 : a forcible indoctrination to induce someone to give up basic political, social, or religious beliefs and attitudes and to accept contrasting regimented ideas 2 : persuasion by propaganda or salesmanship

— brain·wash transitive verb

— brainwash noun

— brain·wash·er noun

Learn more about "brainwashing" and related topics at Britannica.com

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